It took a few rounds of iterations but we finally finished it. Ken Jurina and I completed a 5 Question article/interview that has just been published on Onedegree.ca. It presents our current and future initiatives to foster awareness and stimulate the growth of search marketing in Canada. Read about it here.
Dana Todd, President of SEMPO, the Search Engine Marketing Professional Organization and also Co-Founder of Sitelab, was interviewed recently by OnTarget, a Vcast series published by The San Diego Ad Club. I find this introduction to SEMPO and to Search Marketing very articulated. I thought you might like it as well. If you want to join SEMPO (and by the same token SEMPO Canada), you can simply get in touch with us and we will give you the lowdown of our Search Marketing actions in Canada.
Here we grow again. SEMPO Canada Working Group is pleased to announce a new member on the team. Linda Gharib from Microsoft Corp. is joining the Canadian Search Marketing group of experts and we are very pleased that her experience in Search Engine Marketing along with her strong market relationships will help us grow the Search Marketing industry in Canada. Here is some more info on Linda as you may also find in the SEMPO Canada Members area.
Linda Gharib is a Search Media Analyst at Microsoft Corp. based in New York. She partners with Canadian and Fortune 500 companies advertising on the MSN network, to optimize their search marketing campaigns, to improve ad relevancy, and to increase return on investment.
Before joining Microsoft, Linda was responsible for managing the marketing and investor relations functions at Kaplan Fox, a law firm specializing in securities and antitrust litigation. Linda developed integrated marketing strategies mainly targeting pension funds and institutional investors. Linda interned at the Legal Marketing Association and worked on marketing campaigns for the Direct Marketing Association.
Linda holds an MBA in Marketing from the Zicklin School of Business at Baruch College and a BA in English & Media Studies from Hunter College. She also studied Art in Italy and International Marketing in Switzerland.
It was brought to my attention today that the Google Finance engineers team is really pleased to introduce Google Finance Canada, a localized version of Google Finance tailored specifically, as you might guess, for Canadian investors. Canadians are the second largest group of Google Finance users, and as a Canadian myself, I’m excited to see Canadian financial information presented in the familiar easy to use Google Finance format. This new edition includes:
In addition, stock quotes and charts for Canadian-listed companies are now available through the Google.com web search.
